About

People In Need (PIN) is a 501(c)(3) community-based organization co-founded in 2016 by Nowshin Ali and Anurag Shrivastava. Over the past five years, PIN has run an after-school homework program, summer youth programs, women’s workshops, warm clothing distribution events and back to school supplies drives.

Our mission is to assist low income families speaking a variety of languages to reach their full potential as residents of New York City; to empower the community, especially women to advocate for their rights and understand their responsibilities as Americans; to help immigrant children with homework and personality development through various after school programs; and to help the community in various ways during emergencies.

On March 15, 2020, we launched the People In Need - COVID19 Food Insecurity Campaign. With the intention to serve just people in our community in Flatbush, but the generosity of our neighbors has been overwhelming: donations has been used to buy food, and we benefit from the energy of over 400 volunteers ranging from age group 12 yr to 60 yr old and belonging to a diverse socio, economic and cultural background. This all comes together in donated space in the Jalsa Grill & Gravy Indian restaurant at 964 Coney Island Avenue, from which PIN assembles and delivers family-sized food boxes to over 300 families a week. We have served more than unique 3500 families multiple times throughout Brooklyn.

Each food box provides a two-week supply of culturally appropriate supplies for a family of 5 people. These boxes include staples such as rice, flour, pasta, lentils, coffee, peanut butter, oil and sugar along with perishables like onions, potatoes, tomatoes, fruits, vegetables, milk and eggs. We try to match to ethnic and religious dietary preferences.

We serve full diversity: elderly people who live in isolation, people with disabilities and special needs, single mothers, and low-income families who are primarily South-Asian, Latino and Black. People In Need coordinates with several Parents Association groups in and supports low-income families from the local public schools. They work closely with the Flatbush United Mutual Aid (FUMA) and the Kensington Windsor Terrace Mutual Aid (KWT) groups, West Brooklyn Waterfront Mutual Aide, Long Island Helpers and Sanctuary of Families.

None of our work would be possible without our dedicated volunteers, donors and the following generous supporters.

Brooklyn Community Foundation

Brawny Community Giants Award

Met Council on Jewish Poverty

NYC Service, Office of the Mayor, Civic Impact Funding

NYC Councilperson Brad Lander

NYS Assemblyperson Robert Carroll

NYS Office of Agriculture & Markets Fresh Connect Program

Hundreds of generous individuals